The Next Day

Continue media listening and act if required
Keep your lines of communication open including the next morning as new media may take up the story then.
Ensure your event officials/volunteers are fully briefed as these are your best spokespersons in the community afterwards
Remember the welfare of the volunteers involved
Carry out further research / investigation into the matter to prepare a detailed report
Take action as it may be required (ie insurance for the family of the injured competitor etc)

When the storm has stopped

Carry out a formal review of your crisis communications strategy post event and seek ways to improve ideally as part of the formal review of the incident
Adapt your crisis management plan based on the lessons learnt
Remember that the issue may become a story again eg Inquiry result , Anniversary etc

Complete the Topics below to proceed.

Lesson Content

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