Motorsport Crisis Communication

This course examines the nature of a crisis, communication and management tools which are required to deal with a crisis during motorsport events.
Designed for event promoters, organisers, senior officials and press-officers covering motorsport events, the course is designed to enhance the skills such as identifying potential vulnerabilities, planning for crisis and handling crisis communications.

By the conclusion of the course, participants should have developed a deeper understanding of the nature of a motorsport crisis, range of tools and tactics they need to successfully plan for, deal with and get over the crisis situations, as well as to communicate in an effective manner while dealing with a crisis.